Mass market retailers, who make designs fast and affordable as a response to the latest trends, have been negatively impacting the environment through the production and disposal of their products.
It may seem hard to believe, but the fast fashion industry is the second greatest polluter in the world. One of the ways in which this industry has been damaging the environment is through its greenhouse gas emissions.
if everyone bought one used item, instead of new, it would be equivalent to removing half a million cars off the road for a year.
Through its production and distribution methods, fast fashion industries have contributed to 5 percent of the world’s total greenhouse emissions. 5 percent may seem small, but this number is equivalent to the amount of greenhouses gases the biggest country in the world, Russia, emits.
These industries also consume and pollute our water systems. To make one cotton shirt it takes 1700 liters of water. In addition, most production of clothing takes place in developing countries where the environment laws are flexible, and industries can dump their waste directly into rivers and lakes.
It easy to point the blaming finger at these industries and then walk away, but anyone can make a difference in this situation. Just by keeping one article of clothing for 9 months longer can reduce a person’s carbon footprint by 30 percent. As well as if everyone bought one used item, instead of new, it would be equivalent to removing half a million cars off the road for a year.